This was the online auction catalogue and event site for the 2012 Vancouver Art Gallery Auction and Gala, Desire. I created a simple HTML microsite to showcase the works up for auction, provide ticket pricing and event information, recognize sponsors, and present the auction catalogue, which included trips and other luxury items. Desire is the Gallery’s signature annual fundraising event, designed to engage the public and secure donor support. Proceeds from the event support the Gallery’s exhibitions and programs.

Drawing from the simplicity and elegance of the auction’s wordmark and typeface, I designed a clean, distraction-free microsite focused on showcasing the artwork. I wanted the colour scheme and look to read lux and minimal. The site included a simple main navigation for the following sections:

• About

• Tickets

• Artists

• Support

In the “Artists” section, there was a sub-navigation based on alphabetical groupings of artists' last names (e.g., A–C, D–F, etc.). Within each grouping, individual artists were listed alphabetically to allow users to browse efficiently.

I also created several collateral pieces for the auction, including the menu, signage, table cards and digital slides for screen displays at the event space.

Vancouver Art Gallery